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A marketing newsletter
is an effective way to reach top buyers in a non-intrusive style.
— Elaine Floyd, Marketing With Newsletters

Publish . . . or Perish!

Whether your client list numbers 500 or 50,000, Cruise Observer offers a cost-effective approach for you to build customer loyalty.

What is Cruise Observer?

• Cruise Observer is a glossy four-color newsletter that is distributed through travel agents to their clients.
• Published quarterly, each issue is customized extensively for travel agencies.
• The newsletter is perfect for cruise sellers who want to promote specific sailings or cruise lines.
• The content of the four-page newsletter can be customized as much or as little as desired.
• The agency's contact information is printed during the main press run, not ink-jetted on at a mail house.

Cruise Observer reflects the image that we are looking to project. The copy is well-written, exciting to read. Our clients hang on to every issue. We have always had excellent results. - Nancy Kelly, Kelly Cruises, Oak Brook, Illinois

For maximum impact, Cruise Observer is 11x 17, tabloid size. Yet, for mailing it folds to 5.5 x 11, so that it qualifies for the lowest possible postage rates. Click here to view a folded copy.

Customization includes:

• Agency name above the title on front page.
• Personal signed column with photo (we write the column for you and place your photo and signature on the cover)
• Specific call-to-action.

The back page includes:

• agency return address
• phone number
• agency logo
• areas for cruise specials or ads (many of our clients receive co-op funding by dedicating the call-to-action and the cruise specials to a preferred supplier.)

Remind your clients and prospects that you're the cruise expert with Cruise Observer

Totally customized for your agency: Your clients and prospects will think you wrote it.

Good news: The articles in Cruise Observer stimulate interest in cruise vacations.

High quality paper and design: Get out of the rebating rut by promoting the fun and appeal of a cruise vacation with a first-class newsletter.

Available in small press runs too: Only need 500 copies? That's fine with us. Of course, your cost per piece is less when you order more. See pricing for more info

No contract necessary: We want to earn your long-term business. We do give 10 percent discounts to clients who commit to Cruise Observer for four consecutive quarters.

Co-op eligible: Your BDM will love it.